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Why is having a website important for business growth?
Nowadays, few people look for business addresses and phone numbers in the phone book and other traditional methods, but what can be done about it?
Having a website increases the credibility of your business. Since many users use the Internet and their number is increasing day by day, your business, no matter how small, will become a well-known brand in this way.
Most people search online for the products and services they need, and most consumers also use the Internet, so it is natural that even phone books and services such as yellow pages have become available online. Customer behavior has changed a lot in this digital era, and consumers have adapted to the new changes.
Customer behavior has changed a lot in this digital era and consumers have adapted to the new changes. Consider the previous example. Yellow Pages was very popular until the 1930s and many consumers used it and business owners also realized the importance of advertising and tried to advertise themselves and expose themselves to the public by paying for this book. Then with the advent of the website, everything changed and digital technology had a major impact on all aspects of life, including advertising. Consumers realized that they could find the services and products they were looking for online. In 2011, more than 59 percent of consumers in the United States searched online for local services at least once, and in 2017, 70 percent rarely or never used a printed phone book, and in 2019, 97 percent of consumers searched online for local services. If you own a business, consumers need to be able to find you online, which means you need a website. In short, businesses with a website are more visible to the public and will definitely benefit from more benefits, but how? You needed a website the day you started your business, and if you don’t have one yet, it’s better to start building one now. Better late than never! Every industry, even manufacturing and heavy industries, needs a website because a website is the first step in digital advertising and marketing.
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